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HOW WE WORK

A clear route from first review to a working system.

From the first conversation through design, build, testing and launch, every stage is defined before work begins.

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Website routeEnquiry form connected
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The client process

Nine defined stages. No hidden hand-offs.

Each decision, hand-off and review point stays visible from the first conversation through launch.

  1. Free Initial Review

    We learn about your business, services, locations, existing website, enquiry sources, admin problems, current CRM or spreadsheets, email and calendar tools, integrations and known enquiry volume. This helps us discuss whether Website Creation, Lead Generation, Basic or Advanced Automation, or the Complete System may fit.

    • Business and service priorities
    • Current enquiry route and tools
    • A suitable package to consider
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  2. Scope and Proposal

    You receive a written proposal with the recommended package, deliverables, setup and monthly price, expected timing, required content and access, integrations, revision allowance, optional extras and support after launch. The project does not begin from a vague verbal agreement.

    • Scope and responsibilities in writing
    • Third-party assumptions recorded
    • Final timing confirmed

  3. 50% Setup Deposit

    A 50% setup deposit confirms the project and reserves the build period. Work begins after the deposit has cleared. The recurring payment method is authorised during onboarding, but monthly billing begins only when the website or automation goes live.

    • Invoice issued
    • Deposit applies to the setup price
    • Build period reserved after clearance

  4. Content and Access

    We provide a structured checklist. Depending on scope, this may cover services, areas, contact details, opening hours, brand assets, photographs, genuine reviews, accreditations, domain or DNS, website, email, CRM, calendar, HubSpot, Make, existing forms, approved messages and privacy information.

    • Only necessary access is requested
    • Least-privilege access where practical
    • Delays can extend delivery

  5. Design and Build

    Work follows the selected package and proposal. It can include site structure, responsive layouts, service pages, forms, analytics events, approved enquiry connections, HubSpot records, acknowledgements, alerts, categorisation, follow-up, booking, reporting, error alerts and internal testing.

    • Package scope controls deliverables
    • Desktop, tablet and mobile considered
    • Internal checks before review

  6. Client Review

    You receive a private preview and an organised review. Two reasonable website revision rounds are included unless the proposal says otherwise. These cover text or image corrections, small layout changes, spacing refinements and agreed workflow wording. New pages, integrations, routes, features or significant redesign need a separate quotation.

    • Final wording and routes approved
    • Human-review cases confirmed
    • No implied unlimited revisions

  7. Final Setup Balance

    The remaining 50% setup balance is due after approval and before the website or automation is launched publicly. Production routes are activated after payment. Ownership or licensing follows the signed agreement, and key business accounts should remain client-owned wherever practical.

    • Final invoice after approval
    • Launch after cleared balance
    • Agreement governs ownership

  8. Testing and Launch

    Where relevant, we check forms, responsive layouts, navigation, calls, email delivery, notifications, HubSpot records, categorisation, review routes, follow-up, booking, error handling, analytics, domains, SSL, performance and browser compatibility. The system then moves to production and monthly service begins.

    • Launch checks completed
    • Access and handover supplied
    • Testing reduces risk but cannot guarantee no failure

  9. Ongoing Support

    Support differs by package and may include hosting, security, backups, defined maintenance, automation monitoring, alerts, minor agreed changes, workflow checks, analytics, conversion review and software allowances. It is not unlimited redesign or unlimited automation development.

    • Allowances confirmed in the proposal
    • High or separate third-party usage may cost extra
    • Agreed refinement stays within scope

Timing

Expected delivery times.

Estimates begin after the deposit clears and required content and access are received. Complex integrations, delayed feedback or scope changes can extend delivery. The proposal confirms the final expected timing; these are not guaranteed completion dates.

Website Creation
7–14 working days
Lead-Generation Website
10–15 working days
Basic Automation
5–10 working days
Advanced Automation
10–20 working days
New Customer Complete System
15-25 working days

Before we begin

What is agreed up front.

Payment
50% setup deposit before work begins; the remaining 50% after approval and before launch. Monthly service begins at go-live.
Scope
Deliverables and revision allowance are written into the proposal. New features outside scope may need a separate quotation.
Client responsibilities
Provide accurate information, content, assets and necessary access; review within the agreed period and approve final wording and workflow routes.
Third-party platforms
HubSpot, Make, OpenAI, email, calendar or analytics services may be used. Allowances are confirmed and key accounts should normally be client-owned.
Ownership
Final assets and agreed deliverables are transferred or licensed under the signed agreement after full payment.
Results
We do not guarantee enquiries, leads, bookings or sales. Results also depend on traffic, demand, pricing, reputation and sales handling.
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